Full access, no CC required.
Pricing
Instant Free 7-day Trial
Ease of Use
Media Database Size
Press Release Creator
Press Release Distribution
Easy
Easy
1,000,000+
250,000+
Starting from
Starting from $5000/year
Prowly
Online Newsroom
Pitch Analytics
Pitch Personalization
Advanced
Advanced
Media Monitoring
Contract Length
Support
Free, Dedicated Training
Monthly or annual
Annual only
Very responsive
Very responsive
Performance Export
SEO features
Setup fee
Pitch Scheduling
PR CRM
(over $416/month)
$258/mo
Find relevant media contacts with Prowly’s advanced database
Media contact information based on more than Twitter
Unlike Muck Rack, media contacts in Prowly's database are based off various sources to help you find the people you’re looking for—even if they’re not active on Twitter or other social media platforms.
By sourcing information from different channels, contact information is more accurate and not limited to what can be found on a journalist's Twitter profile.
Though I love it for its connection to/with Twitter, that same connection doesn't work at all, if said journalist doesn't "do" Twitter. That in and of itself proves to be a drawback [of Muck Rack].
If a journalist you are trying to reach out to doesn't have a twitter page, or doesn't keep their twitter updated it [Muck Rack's database] won't help you.
Sometimes it's difficult to find small town, local reporters in small niche industries, especially if they're not on Twitter. I usually have to use another media database.
Review source: Verified Capterra Reviewer
Review source: Verified Capterra Reviewer
Review source: Verified Capterra Reviewer
Prowly’s database contains over 1,000,000 journalists and influencers from around the world. Search by journalist or outlet name, language, location, topic, media type, role, data range and most importantly - keywords used in tweets and articles.
Save time looking for the right contacts for your story with additional features such as Influence Score or being notified if an email is likely to bounce.
Don't just take our word for it.
View our available media contacts for free.
Four times as many media contacts
Muck Rack's main area of improvement needed is simply that it lacks contact information for a large chunk of journalists. Anyone from a lesser known publication is usually not included.
Review source: Verified TrustRadius Reviewer
Sometimes [Muck Rack's] information is out of date, so it would be good if there was someone who was responsible for doing regular updates to the database.
The information aggregated by MuckRack is sometimes inaccurate. It often says a journalist is employed by a newspaper simply because that paper reposted the article from its original source.
Review source: Verified G2 Reviewer
Review source: Verified G2 Reviewer
Flexible, transparent & budget-friendly pricing plans
Prowly offers flexible pricing plans to suit your organization—no matter how big or small.
We’re transparent about our pricing so you can see (without having to book a demo) what you’re paying for upfront. And with plans starting at $258/mo, you don’t have to spend an arm and a leg for great PR software.
Prowly offers a free 7-day trial account with full access, so you can see if it suits your PR needs.
I feel like for small companies under 5 employees or just freelancers, like myself, it [Muck Rack] can be better priced As a freelancer, it took me a bit to to see ROI in a month.
Review source: Verified G2 Reviewer
Prowly lets you create an online newsroom
Full access, no CC required, free 7-day trial
Make it easier for the media to find and share your news. Keep all your press releases and other PR content in a journalist-friendly online newsroom.
Say goodbye to email attachments. Store your photos, videos and other media in your press kit. It's all in one easy-to-find place with unlimited storage.
PR CRM
Keep your media contacts under control
MEDIA DATABASE
Find the right media contacts for your story
Discover relevant journalists & influencers from around the world. Over 1 mln contacts available.
Forget about Excel. Safely sync and manage your contacts in the cloud with your team.
Send visually great looking personalized emails and increase your chances of getting media exposure.
Prepare an up-to-date newsroom. Send visual press releases and adapt to the needs of today’s journalists.
NEW FEATURE
Journalist-Friendly Press Releases and Newsroom
ONLINE NEWSROOM
Personalize your emails at scale
DISTRIBUTION
Prepare an up-to-date newsroom. Send visual press releases and adapt to the needs of today’s journalists.
Send visually great looking personalized emails and increase your chances of getting media exposure.
MEDIA DATABASE
Find the right media contacts for your story
Access over 1 million contacts from a worldwide media database. Find the most relevant, up-to-date media contacts in just a few clicks.
PRESS RELEASE SOFTWARE
Create and distribute press releases
Prowly lets you create eye-catching, visual press releases and directly email them to media contacts that are most likely to be interested in your story.
PR CRM
Manage contacts effortlessly
Get the full advantage of your media lists with a CRM built for PR. Build & manage relationships with the top journalists.
Prowly - All Your PR Activities in One Place
MEDIA MONITORING
Track every single mention
Track press hits across the web using advanced filters to make sure you're focusing on just the PR mentions that matter.
PR REPORTS
Make reports faster
Show off relevant, comprehensive data using customizable coverage reports. Present the business value of your activities and impress others with visually pleasing reports.
ONLINE NEWSROOM
Create beautiful newsrooms
Tailor the look of your online newsroom to match your brand identity without the need for IT support. Set up an impressive virtual press office in no time.
The best PR tool on the market
We tried a couple of PR tools but eventually chose Prowly and we are extremely happy with everything it provides - the features (especially brand journal!), customer support (very responsive), and the ease of use (all features packed in the great design and well-thought interface). I am pretty sure you will love Prowly once you try it!
Review source: Verified Capterra Reviewer
Great tool for PR pros!
The easiest way to communicate with journalists and consumers via your newsroom/brand journal. The best customer support ever. :)
Reviews source: Verified Capterra Reviewers
I believe that every article, every advisory opportunity, every interaction with a client should make the working world better than it was before... and Prowly is helping us to make it real.
Best product ever
Prowly makes it all. CRM, pitch, media, stories. The product is everything I need in my everyday work. I have space to write, to promote, to send, to analyze. I can't imagine my job without it.
The best tool for communications pros!
Full access, no CC required, free 7-day trial
We let you test Prowly completely free of charge for 7 days, no CC required, no strings attached. You get unlimited search access to our media database and press release + newsroom creator so you can see if it’s a match for your business.
Why Prowly?
Find out why over 500 PR teams from all over the world use our PR software:
